The Politics of Fashion
To be Chic without
trying to hard!
Chic is a French word which means…………. Being Chic requires
little to no effort. Being able to whip
up and outfit within in seconds. As day-wear
couturier Cristobal Balenciaga (1895-1972) said “elimination
is the secret of chic” I
basically interpret that as saying “less is more”. I often see ladies over accessorising
and resembling a Christmas tree with too much tinsel. Stick to basics and try
something like the
monochrome trend or the minimalist trend. For example, I have an all-white summer collection,
so the entire year I will collect white pieces to wear in summer, there’s just
something refreshing about wearing white in summer and the way it brings out
your tan and complexion. Don’t just stick to one shade of white; try creams,
dry whites, and ivory.
Find fashion in the most
unexpected places.
There is an
assumption that fashion is associated with money or that fashion criteria is
based on wearing the latest fashions from top fashion houses. Fashion is art, fashion
is in the streets. Fashion is the student in Observatory. Fashion is the person
who chooses to look different. Have you ever just sat in a coffee shop and just
watched people walk by? Society, the
media and even our peers, irrespective of age, can make us feel so inferior for
not having certain name brands of clothing and shoes. As soon as you blend in
in with the mainstream, you are no longer in fashion. Wear clothing you like, that
makes you feel comfortable, not because it is a prerequisite of our robot
world. So I would like to banish the notion that looking good should NOT cost
you an arm and leg.
Credit isn’t cool.
A big
reality is that a large portion of young South Africans have too much credit,
at such a premature age. They find themselves paying off several accounts. The
truth is that they will pay 3 times as much for a pair of boots, then they
would have if they paid cash. So yes you look fabulous in those boots but you
are going to spend the next six months paying it off, and even before the time
you finished paying it off, there will be something hotter and newer on the
shelves. CASH IS KING. Who wants too much credit before you have even before
you haven invested in the more important things in life. Like self-development,
buying a house or a car, or starting a business. Spend wisely.
Retail Parrots
I swear everybody
shops at the same store. Once a trend hits guaranteed you going viral and fast.
I used to think those nickel free chunky chains where cool until I saw the
whole of Cape Town wear it. What about that nerd glasses? Or the same colour
lipstick. Even pose in the same way in pictures and pull their faces the same
way. Everybody replicates others. So are you a parrot?
Pelebrity’s do exist… (
people who think they are celebrities)
Now celebrities get paid to tell everybody what they wear.
Rick Ross gets paid by Versace every time he mentions the brand in his tracks,
so did Jay-z when he made a song called Tom Ford. It is an old marketing strategy
that most pelebrities fall for, expect they don’t get paid lol. They buy these
things to post them on social networks to put others in awe of them and feel
like they are a celebrity. They want to you to think that they are cooler than thou. Real celebrities get
those designer items for free from top designer and the designer will get
royalties when the celebrities wear them. I love to see how girls post pictures
of their shopping bags, or what they wore from head to toe, or how much they spent. I find it annoying.
Can we have some originality?
Start Today

